強大詞語戰略
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勞動人事爭議仲裁委

背景:
     勞動爭議仲裁委員會是指縣、市、市轄區設立的裁處企業與職工之間發生的勞動爭議的組織機構。勞動爭議仲裁委員會不按行政區劃層層設立。勞動爭議仲裁委員會由勞動行政部門代表、工會代表和企業方面代表組成。勞動爭議仲裁委員會組成人員應當是單數。勞動爭議仲裁委員會依法履行職責: 聘任、解聘專職或者兼職仲裁員、受理勞動爭議案件、討論重大或者疑難的勞動爭議案件、對仲裁活動進行監督。本次北京市勞動人事爭議仲裁委員會委托我方進行LOGO設計、VI設計等品牌服務項目。
Background:
       Labor dispute arbitration commission refers to the organization of labor disputes between enterprises and employees of the enterprises and employees of the counties, cities and municipal districts. The labor dispute arbitration commission shall t set up in accordance with the administrative divisions. The labor dispute arbitration commission shall be composed of the representatives of the labor administrative departments, trade unions and enterprises. The labor dispute arbitration committee shall be composed of a single person. The labor dispute arbitration commission shall perform their duties: appointment and dismissal of full-time or part-time arbitrators, acceptance of labor dispute cases, discuss important or difficult cases of labor disputes, arbitration activities supervision. The Beijing municipal labor and personnel dispute arbitration commission commissioned by our LOGO design, VI design and other brand service projects.

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洞見:
      各個政府標志有各個政府標志的的定位和特色。如何突出自己的特色,打好特色牌?要有與眾不同的色彩,才能在眾多形象中脫穎而出。一個政府標志的形象其實在一定意義上也反映了一座城市的形象。我們應圍繞北京市勞動人事爭議仲裁委員會的特色進行挖掘,為其量身到造出適合怎神特色而又與同行業標志形象區隔明顯的品牌符號。
Insight:
       All the government signs have the orientation and characteristic of each government sign. How to highlight their own characteristics, playing a good character? To have a different color, in order to stand out in many image. The image of a government logo actually reflects the image of a city in a certain sense. We should focus on the characteristics of the Beijing municipal labor and personnel dispute arbitration commission to dig, for the amount of the body to create a suitable for how God features but with the same symbol of the industry and the image of the brand symbol.

解決:
      在我國大部分政府網站以紅色做為主色調,色彩鮮艷,引人注目,具有強烈的感染力。同時它也在各種媒體中被廣泛的利用,除了具有較佳的明視效果外,更被用來傳達熱情、積極、活力、前進等涵義的政府、企業形象與精神,還常常作為有攻擊性的、嚴格的、代表權力的象征色彩進行使用。本次LOGO設計過程中我們以紅色為主色調,以象征公平、公正的三角形為核心圖形,把北京市勞動人事爭議仲裁委員會的氣質展現。
Solution: 
       Most of the government websites in our country are mainly in red color, bright color, eye-catching, with strong appeal. At the same time, it also in a variety of media is widespread utilization, in addition to the pho ic effect is better, more be used to convey enthusiasm, positive, dynamic, forward, and so on the meaning of the government, corporate image and spirit, often as aggressive, strict, representing the power of the symbol color to use. This time LOGO design process we take the red as the main color, in order to symbolize the fair, the fair triangle is the core figure, the Beijing city labor personnel dispute arbitration committee's makings display vividly.

Perspectives

Sunte輪胎

Sunte輪胎

  項目背景: 近年來,輪胎行業正在經歷一輪擴產,不少企業在輪胎原料價格較低

冉邦

冉邦

  先知中國命名實驗室結合房地產行業的發展與經濟地位,結合企業所處地理位置

鮮土農

鮮土農

  項目背景: 本次任務為黑龍江食品有限公司企業(品牌)中英文命名;主要經

Work

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